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(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
01. 2. 3
01. 2. 4
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
01. 2. 5
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
01. 3. 6
01. 3. 7
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
01. 3. 8
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
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TRU NORTH —— Visual Storytelling & Identity
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(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
(Sunu Festival)
I. BRANDING
II. VISUAL STORYTELLING
III. COLOUR WHEEL
IV. DIGITAL ASSETS
02. 1. 1
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
02. 1. 2
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
(Sunu Festival)
I. BRANDING
II. VISUAL STORYTELLING
III. COLOUR WHEEL
IV. DIGITAL ASSETS
02. 1. 1
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
02. 3. 6
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
02. 2. 3
02. 2. 4
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
02. 2. 5
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
(Blake Hogge)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. DIGITAL ASSETS
V. COLLATERAL
03. 1. 1
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
03. 1. 2
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
03. 2. 3
03. 2. 4
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
03. 2. 5
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
03. 3. 6
03. 3. 7
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
03. 3. 8
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
(Anna Jones)
I. BRANDING
II. STRATEGY
III. LOGO FAMILY
IV. COLLATERAL
V. WEBSITE
03. 4. 9
03. 4. 10
01. 1. 2
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
03. 4. 11
01. 1. 4
The main logo is a custom-based font that has been created from scratch and was inspired by the history of bauhaus and art deco culture. The modernised version of this balanced typeface has its own unique language. With a combination of 3 different typefaces all of which have been created from the functionality and readability of ‘Helvetica’.
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